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Message: <blockquote data-quote="Tonteldoos" data-source="post: 1185191" data-attributes="member: 689">Yeesh... I do agree with much of the sentiment that this video was a bit of an "own goal" - but I also think we shouldn't take it too far. What you refer to as being a shill, is very happily called "thought leadership" in other industries, and it's a legitimate way to secure your credibility, with the end goal of becoming a trusted advisor to your prospective clients. Not trying to defend the OP here, but let's play the issue - it was an ill-informed video, against a backdrop of quite obvious price-gouging by some local distributors and retailers. That said, if there is a genuine value transfer (i.e. OP is paid for the reviews or gets to keep the goods after) I agree it should be disclosed.</blockquote>